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Campaign add-on

Retargeting sequence: 3-email follow-up to your newsletter ad clickers

When someone clicks your Primary or Spotlight Ad on Techpresso, they're at peak interest. Our Retargeting Sequence triggers a personalized 3-email follow-up — delivered over 5 days — only to those clickers. Catches them before the spark fades. Typical lift: 30-80% more conversions from the same initial ad spend. Custom pricing, ideal add-on to any Primary or Spotlight campaign.

3 emails

Over 5 days

Clickers only

Targeted

+30-80%

Conversion lift

Custom

Pricing

Add to campaign Email retargeting guide

Add retargeting to your campaign

The sequence timeline

Day 0 — Ad click

Reader clicks your Primary or Spotlight Ad in Techpresso. Click is captured.

Day 1 — Email 1

Personal email referencing the specific ad they clicked. Offers a deeper dive, demo, or case study.

Day 3 — Email 2

Different angle — customer proof, benchmarks, or a specific use case aligned with their click.

Day 5 — Email 3

Final touch with clear CTA. Demo request, trial signup, or calendar link depending on your goal.

Turn ad clicks into conversions

Retargeting works best as an add-on to a Primary or Spotlight campaign. Quote within 24 hours.

Get pricing