Advertise in Techpresso, the daily briefing 550K tech pros read before coffee
Techpresso is the flagship Dupple newsletter: a daily tech and AI briefing that lands in 550,000 inboxes every morning. 37% of readers are executives and founders. 84% are US-based. They open at 38-40% and they click through on products that match their stack. If you sell to tech, this is your highest-attention placement.
550K+
Subscribers
38-40%
Open rate
1-2%
CTR
Daily
Cadence
Get Techpresso pricing
The audience
Who reads Techpresso
Opt-in, verified by corporate domains, and skewed toward decision-makers. Techpresso readers evaluate tools and sign off on budgets.
20.3%
Executives
16.8%
Founders
30%
Tech & engineering
29.6%
Marketing & design
84.3%
United States
3.9%
Canada
25%
Startups (1-10)
30%
Enterprise (10K+)
Ad formats
Techpresso placements & pricing
Maximum 2 sponsors per issue. No banners, no pop-ups. Every format is native to the newsletter.
Primary Ad
$3,500
400-1,000 unique clicks
Co-branded "Together with" header, full-sized image, native editorial copy, up to 2 trackable links.
Spotlight Ad
$1,100
150-300 unique clicks
Second placement between main and "Other news." Full image, native copy, one trackable link.
Dedicated Send
$10,000
1,000-3,000 clicks
Standalone email to the full 550K list. 100% share of voice, your branding and CTA only.
Native Advertorial
$5,000
1,000-3,000 clicks
Sponsored editorial piece written by our team in the Techpresso voice.
Backlink
$200
Permanent, indexed
Contextual link inside an existing article. Indexed by Google and AI search (ChatGPT, Gemini).
Lead Magnet
$1,000+
Qualified leads
Custom interactive tool (calculator, quiz, analyzer) built by Dupple and distributed to our audience.
Volume packs
Frequency pricing (book more, pay less)
Repeat exposure outperforms one-shot ads. These bundles lower your effective CPC and include free add-ons.
Starter
$14,000
1 month cadence
4 Primary Ads + 1 Spotlight. Includes 1 Native Advertorial ($5K value) free.
Growth
$28,000
2 months cadence
8 Primary Ads + 3 Spotlights. Includes 1 custom Interactive Lead Magnet free.
Scale
$42,000
3 months cadence
12 Primary Ads + 5 Spotlights. Includes 1 Lead Magnet OR 3 Spotlights + 1 Webinar free.
Past campaigns
What Techpresso advertisers achieved
Techpresso sponsorship FAQ
How soon can my ad go live?
Primary Ads are typically booked 4-6 weeks in advance. Spotlight and Backlink placements can often go live within 3-5 business days. Dedicated Sends need 2 weeks of lead time.
Do I need to design anything?
No. Our editorial team writes the ad copy in the Techpresso voice for free. You provide a landing page, a logo, and a headline image. We write, you approve, we ship.
What reporting do I get?
After every campaign: opens, unique clicks, CTR, benchmarks against category, and a breakdown of which corporate domains clicked. The domain report is unique to Dupple and helps your sales team run targeted outbound on warm accounts.
How do Techpresso ads compare to LinkedIn or Meta?
LinkedIn and Meta sell impressions in an auction. Techpresso sells attention from an audience that opted in to hear from us. No algorithm, no competing feed, max 2 sponsors per issue. See the full comparison with Morning Brew.
What's your minimum budget?
$200 for a permanent Backlink. $1,100 for a single Spotlight. $3,500 for a single Primary Ad. Most brands start with a Spotlight to test fit, then move to a Frequency Pack.
Reserve your Techpresso slot
Primary Ad slots book months ahead. Secondary placements are often available this week.
Talk to sales