Reach the people who sign off
More than a third of Dupple readers are executives or founders, the people who set budgets, pick vendors, and decide what gets bought. They don't sit in the LinkedIn feed all day, but they open their inbox every morning.
37%
Execs & founders
730K+
Total subscribers
37%
Open rate
84%
US-based
Who you'll reach
The decision-makers, not the gatekeepers
Executives and founders are the two fastest-growing reader segments. They span seed-stage founders building their first team to operators running orgs at enterprise scale.
Common roles
Reader breakdown
Where to reach them
Where the decision-makers read
Founders and execs make up a large share of our flagship briefing, and Finpresso adds a finance-leaning title for CFOs and investors.
Techpresso
Daily AI and tech briefing. Founders and operators read it with their morning coffee, 37% of the list is exec/founder.
660K+ subscribers · 37% open
Finpresso
Finance, fintech, and markets, built for CFOs, finance leaders, and investors.
CFOs & investors · now live
What works for this audience
Formats that land with leadership
Executives skim. These formats earn the few seconds of attention that matter, and carry the weight a category-defining message needs.
Primary ad
Top placement with your logo and editorial copy we write to match the tone. The first thing a busy exec sees.
Dedicated send
A standalone email to the full list, your message only. Built for a launch, a raise, or a category-defining announcement.
Native advertorial
A credible write-up in our voice. Ideal for explaining a strategy, category, or thesis that a one-liner can't carry.
Sponsored webinar
Put your leadership in front of ours. We promote and co-host a session to our exec-heavy audience.
Decision-maker campaign
How a category-leading B2B brand reached buyers at scale
A well-known business-software brand ran a multi-placement campaign in front of our exec-heavy audience, reaching decision-makers across 660K+ impressions.
See the full case studies →660K+
Unique impressions
5
Placements
37%
Exec/founder reach
Put your message in front of decision-makers
Tell us what you're launching and we'll recommend the right format and timing. We write the copy, you approve it.
Reach this audience →