Spotlight Ad: the cheapest way to test Techpresso
The Spotlight Ad is the second sponsored placement in a Techpresso issue. 150-300 unique clicks. Ideal for validating audience fit before committing to a Primary Ad or Frequency Pack. ElevenLabs ran 5 Spotlights for $5,500 and delivered 500K+ impressions at $1 CPC — one of our lowest-recorded costs.
Entry
Per placement
150-300
Unique clicks
$1-$3
Typical CPC
1 link
Tracked CTA
Reserve Spotlight slot
What's included
Spotlight Ad specs
Secondary placement
Between Main section and "Other news" block. Prime middle-of-issue position.
Full-sized image
Horizontal image, same quality as Primary. Provided or generated by our team.
Native editorial copy
40-80 words. Shorter than Primary but in the same editorial voice.
One trackable link
Single CTA. UTM-tagged. Click tracking server-side.
Performance report
Opens, unique clicks, CTR, CPC. Delivered within 10 days.
Corporate-domain report
Still included at this tier. Typical: 80-180 corporate domains.
When to pick Spotlight
3 scenarios where Spotlight wins
Testing audience fit
Before committing to a Primary campaign or Frequency Pack, 1-2 Spotlights validate whether Techpresso's audience matches your offer.
Low-lift test
5 Spotlights delivers 500K+ impressions — see ElevenLabs. Cheapest credible newsletter ad budget.
Frequency Pack add-on
Spotlights complement Primary Ads in Starter, Growth, and Scale Frequency Packs for sustained exposure.
Test Techpresso
Spotlight slots typically book 2-3 weeks out. Reply within 24 hours.
Get started