The Rundown AI vs Dupple Techpresso: which AI newsletter fits your campaign?
The Rundown AI scaled to 800K+ subscribers between 2023 and 2026 as one of the fastest-growing AI newsletters. Dupple Techpresso has 550K with deeper B2B professional composition — 37% exec/founder, 30% engineering — plus corporate-domain reporting on every campaign. Both work for AI advertisers; the choice is audience breadth vs B2B depth.
Side by side
The Rundown AI vs Dupple Techpresso
| Criteria | The Rundown AI | Dupple Techpresso |
|---|---|---|
| Subscribers | ~800K | 550K |
| Focus | AI news + tool discovery | AI + tech professional daily briefing |
| Audience composition | Broad AI-curious (prosumer + professional mix) | 37% exec/founder, 30% engineering, 29.6% marketing |
| Decision-maker density | Variable | High (targeted B2B) |
| Geography | Global skew | 84.3% US |
| Ad formats | Primary + sponsored sections | 12 formats (Primary, Spotlight, Dedicated, Native Advertorial, Backlink, Lead Magnet, Webinar...) |
| Editorial copy | Brand-provided or add-on | Our editors write free on every placement |
| Corporate-domain reporting | Not standard | Standard on every campaign |
| Permanent backlink | Not offered | Editorial backlink placements |
| Pricing | Publisher quote | See media kit |
| Best for | Mass-market AI awareness, consumer-leaning AI apps | B2B AI SaaS, AI infra, devtools, enterprise AI |
Decision
When each wins
Pick The Rundown AI if...
Mass-market AI awareness with consumer appeal. Prosumer AI apps, content creation tools, AI productivity for individuals. Sheer reach matters more than B2B-targeting depth.
Pick Dupple if...
You need ABM-grade reporting, decision-maker concentration, or specialized formats (Lead Magnet, Webinar, Advertorial, Backlink). Stronger for B2B AI infrastructure + enterprise SaaS.
Run both
Horizontal AI platforms with broad + B2B go-to-market. The Rundown for scale, Dupple for pipeline + ABM enrichment.
AI category results on Techpresso
What AI advertisers achieved
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