Comparison
SparkLoop vs Dupple: different products for different goals
SparkLoop is a newsletter-growth marketplace — you pay per subscriber acquired, other newsletters promote yours in their post-signup flow. Dupple is a direct publisher — you buy sponsored placements inside Techpresso to drive product traffic. Most B2B SaaS brands run SparkLoop for audience growth AND Dupple for product pipeline; they solve different problems.
Side by side
SparkLoop vs Dupple
| Criteria | SparkLoop | Dupple |
|---|---|---|
| Goal | Grow your own newsletter's subscribers | Drive traffic / pipeline to your product |
| Product | Marketplace (your ad in others' post-signup flow) | Direct sponsored placements in Techpresso |
| Pricing | CPA ($2-$10 per subscriber) | Fixed $200-$42K placements |
| What you get | Subscribers to your newsletter | Clicks, leads, ABM corporate-domain data |
| Audience control | Matched via demographic filters | Fixed by Dupple newsletter vertical (tech, security, etc.) |
| Copy | You provide + tests | Our editors write free |
| ABM reporting | N/A | Corporate-domain report on every campaign |
| Best for | Publishers, media companies, content-led brands | B2B SaaS driving product pipeline |
Get Dupple pricing
Running SparkLoop? Add Dupple for product pipeline — the two don't cannibalize.
Get a quote