SimpleTexting: SimpleTexting is the SMS marketing platform for businesses that want to send broadcasts, two-way messages, and drip campaigns by text. Founded in 2010, SimpleTexting serves over 13,000 businesses including major US brands and SMBs across retail, restaurants, gyms, nonprofits, and healthcare.
Salesmsg: The HubSpot integration is the deepest I have tested among SMS platforms. Two-way texting appears on the contact timeline alongside emails, calls, and meetings. You can trigger texts from HubSpot workflows, which means automated follow-ups like "Thanks for downloading our guide, [First Name]. Want to schedule a quick call?" go out without a rep touching anything.
Marketing-first : less suited for two-way support workflows.
Less depth than enterprise alternatives : Klaviyo SMS has better ecommerce automation.
Salesmsg highlights
Cons
Mobile app is mediocre : Slow to load, notifications are sometimes delayed by 10-15 seconds, and the interface feels like a scaled-down desktop app rather than a mobile-first design. Most of my team sticks to desktop.
MMS delivery delays : Image messages occasionally take 30-60 seconds longer to deliver than plain SMS. Not a dealbreaker, but noticeable when you are sending time-sensitive follow-ups with screenshots or proposals.
Reporting is surface-level : You get delivery rates, response rates, and basic conversation metrics. No custom dashboards, no funnel analysis, no way to track message-to-meeting conversion without pulling data into a separate tool.
Costs add up at scale : At $179/month for 5,000 messages, plus AI agent fees, a 15-person team can easily spend $300-400/month. Competitors like SimpleTexting start at $39/month for 500 credits with cheaper per-message rates at higher volumes.
Limited outside HubSpot/Salesforce : The Pipedrive and Zoho integrations exist but are basic. If you are not on HubSpot or Salesforce, you lose the main selling point.
Which should you pick?
Choose SimpleTexting if easy setup : most teams send first campaign within an hour..
Choose Salesmsg if its strengths match your priorities.
Neither tool is universally better. SimpleTexting excels at easy setup : most teams send first campaign within an hour., while Salesmsg is stronger on its specific strengths. The right pick depends on which gaps matter more for your workflow.
Which is cheaper, SimpleTexting or Salesmsg?
Pricing varies by tier — check the linked product pages above for current rates.
Can SimpleTexting replace Salesmsg?
For most use cases in the same category, yes — but feature parity varies. SimpleTexting's main gap: credit-based pricing : predicting costs requires tracking volume.. Salesmsg's main gap: mobile app is mediocre : slow to load, notifications are sometimes delayed by 10-15 seconds, and the interface feels like a scaled-down desktop app rather than a mobile-first design. most of my team sticks to desktop..
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