Last updated: January 2026
What Is Softr?
Building web applications traditionally requires developers, months of work, and significant budgets. Softr changes that equation: it's a no-code platform that transforms Airtable, Google Sheets, and other data sources into fully functional web apps, client portals, internal tools, and membership sites—without writing a single line of code.
The platform bridges the gap between having data in spreadsheets and needing functional applications. Marketing teams build customer portals, operations teams create internal tools, entrepreneurs launch MVPs, and agencies deliver client solutions—all through visual building blocks that connect to existing data.
For teams with valuable data trapped in spreadsheets and Airtable bases, Softr transforms that data into interactive applications users can actually work with.
Build Apps Without CodeKey Features Explained
Visual App Builder
Drag-and-drop interface assembles pre-built blocks into complete applications. Lists, tables, forms, charts, calendars, and more snap together into layouts. No design skills needed—blocks come professionally styled and responsive.
Airtable Integration
Native Airtable connection turns bases into applications instantly. Lists display records, forms add new entries, and updates sync bidirectionally. Airtable becomes the database; Softr becomes the user interface.
Google Sheets Support
Google Sheets data powers applications similarly to Airtable. Teams already using Sheets can build applications without migration.
User Authentication
Built-in user management with email/password, magic links, and SSO options. Restrict content to logged-in users. Create member-only portals and internal tools with proper access control.
Conditional Visibility
Show different content to different users based on attributes, roles, or data relationships. Personalize experiences without building separate applications.
Custom Domains
Launch apps on your own domain for professional presentation. White-label solutions look like custom-built products.
Stripe Integration
Accept payments and manage subscriptions. Build membership sites, paid directories, and e-commerce applications with built-in commerce.
Embedding
Embed Softr apps in existing websites or embed external content within Softr. Integrate with existing web properties.
Build Apps Without CodePricing (2026)
Free — Build and launch with Softr branding. Limited features but functional applications. Great for testing.
Basic — $49/month. Remove branding, custom domain, 5 internal users. Suitable for small projects.
Professional — $139/month. More users, advanced features, multiple apps. Growing businesses and serious projects.
Business — $269/month. Team features, SSO, priority support. Professional deployments.
Enterprise — Custom pricing. Volume licensing, dedicated support, custom features.
Who Uses Softr?
Agencies and Consultants
Digital agencies build client portals and custom tools without developer involvement. Project dashboards, document repositories, and client communication hubs deploy quickly using existing Airtable data.
Startups and Entrepreneurs
Early-stage companies launch MVPs to validate ideas before investing in custom development. Membership sites, directories, and marketplaces go live in days rather than months.
Operations Teams
Internal teams build dashboards, databases, and workflows for operational needs. Replace spreadsheet chaos with proper applications that provide structure and accountability.
Community Organizations
Associations, clubs, and communities publish member directories, event calendars, and resource libraries. Non-technical administrators manage content through familiar Airtable interfaces.
Use Cases
Client Portals
Give clients access to project status, documents, and communication. Each client sees only their data from a shared Airtable base.
Internal Tools
Build dashboards, databases, and workflows for internal teams. Replace spreadsheet chaos with proper applications.
Member Directories
Communities and organizations publish searchable member directories. Add or update members in Airtable; the directory updates automatically.
Job Boards
Create niche job boards with posting and application functionality. Airtable stores listings; Softr provides the interface.
Marketplaces
Build listing sites, directories, and two-sided marketplaces. Vendor submissions flow to Airtable; approved listings appear on the site.
Pros and Cons
What We Like
- Genuinely no-code—build real apps without developers
- Excellent Airtable integration with bidirectional sync
- Professional-looking output from templates
- Built-in user authentication and access control
- Reasonable pricing for capabilities delivered
- Active development with regular new features
What Could Be Better
- Limited to supported data sources (Airtable, Sheets, etc.)
- Complex logic sometimes hits platform limits
- Performance can slow with large datasets
- Some customization requires workarounds
- Learning curve for advanced features
Softr vs. Alternatives
vs. Glide: Glide excels at mobile apps from Sheets; Softr excels at web apps from Airtable. Choose based on primary use case and data source.
vs. Bubble: Bubble offers more power and flexibility; Softr offers faster building and simpler learning curve. Bubble for complex apps, Softr for straightforward ones.
vs. Webflow: Webflow is a website builder; Softr is an app builder. Different tools for different needs.
vs. Airtable Interfaces: Airtable Interfaces work within Airtable ecosystem; Softr provides public-facing applications and proper user management.
Tips for Success
Design Airtable first: Application quality depends on data structure. Plan your Airtable base before building the app.
Start with templates: Modify existing templates rather than building from scratch for faster results.
Test user experience: Build, then test as different user types. Ensure permissions and visibility work correctly.
Plan for scale: Consider data volume and user count when architecting. Performance varies with dataset size.
FAQ
Do I need Airtable?
No. Google Sheets, HubSpot, and other sources also work. But Airtable integration is the most developed and capable.
Can I accept payments?
Yes. Stripe integration enables payments, subscriptions, and membership paywalls.
Is my data secure?
Data stays in your connected data source (Airtable, Sheets). Softr accesses but doesn't store underlying data. Security depends on both platforms.
What happens if I cancel?
Apps stop working, but data in Airtable/Sheets remains. You can always rebuild on another platform.
How long does it take to build an app?
Simple apps take hours; complex applications with multiple user types may take days. Templates accelerate development significantly compared to starting from scratch.
Getting Started
Create a free Softr account and connect your Airtable base or Google Sheet. Browse templates for your use case—client portal, directory, or internal tool—and customize from there.
Add blocks to pages, configure data connections, and set up user authentication if needed. Publish to test, gather feedback, and iterate before launching to your full audience.
Build Apps Without CodeFinal Verdict
Softr delivers on the no-code promise: real, functional web applications built by anyone with data in Airtable or Sheets. The platform doesn't try to do everything—it does data-driven web apps extremely well.
For teams who need client portals, internal tools, or data-driven sites without hiring developers, Softr provides professional results at accessible prices.
Rating: 4.4/5
