What Is Hailuo AI?

Hailuo AI is a multimodal creative studio that lives in your browser. Type a short text, upload a still image, or drop both, and the platform spits out a six-second 720-1080p video complete with motion, lighting, and optional voice-over. Under the hood it runs MiniMax’s latest models, giving solo creators, agencies, and even classroom hobbyists an almost instant storyboard machine.

Most users come to Hailuo AI for its headline text-to-video model, but the service also bundles image generation, text-to-speech, and lightning-fast voice cloning. In short, it’s the closest thing to a Hollywood pre-viz department you can access for free.

Key Features (and Why They Matter)

Text-to-Video Magic

Write up to 2,000 characters, hit “Generate,” and watch a short clip form in minutes. The model handles camera motion, physics, and subject interaction, so you get kinetic results instead of a slideshow.

Image-to-Video Animator

Have a high-res product shot or a piece of concept art? Hailuo AI animates it, adding subtle parallax, depth, and scene action without warping the original subject. Ideal for punchy social posts or prototype ads.

Prompt Enhancer & DeepSeek Brainstorming

Stuck on what to type? The built-in enhancer rewrites your rough idea into a structured cinematic prompt, while DeepSeek suggests fresh angles, moods, or plot turns. Think of it as a tiny writer’s room on demand.

Director-Level Camera Control

A visual path editor lets you set pans, tilts, and zooms at precise timestamps. You can mimic a drone fly-through one moment and switch to a tight close-up the next, all without touching traditional 3-D software.

AI-Assisted Editing

Trim, reorder, and layer effects right inside the browser. Quick presets—sci-fi neon, noir, dreamy pastel—snap onto your clip, so you can test multiple looks before exporting.

MiniMax Audio: TTS & Voice Cloning

Need narration? Paste a script (up to 10,000 characters) and pick from 300+ voices or clone your own with a 10-second sample. Emotional inflection sliders add happy, sad, or angry tones for extra realism.

How Much Does It Cost?

Hailuo AI uses a blended subscription-plus-credit model.

• Free Plan – $0 per month. Daily bonus credits, three tasks in queue, 720p exports with watermark, and wait times that spike during peak hours.

• Standard Plan – $9.99–14.99 per month (prices vary by outlet). 1,000 credits, watermark-free downloads, fast-track generation, two simultaneous renders.

• Unlimited Plan – $94.99 per month. No credit cap on the Hailuo02 engine, five-job queue, priority feature roll-outs.

• One-Time Credits – Packs range from 20 credits for $24.90 (about $1.25 each) down to 300 credits for $88.90 (under 30¢ each). Credits never expire.

In practice, a six-second HD clip costs roughly 30–50 credits. If you’re churning dozens of iterations a day, the Unlimited plan quickly pays for itself. Casual users can stay on Free and tolerate the queue.

FAQ

Is Hailuo AI really free?

Yes. Anyone can sign up, claim daily bonus credits, and generate watermarked videos. Just be ready for long queues during busy hours.

How long are the videos?

At the moment clips top out at about six seconds (24 FPS). Rumors of a 15-second beta are floating around, but nothing public yet.

Can I use the output commercially?

Paid subscribers own the IP of anything they download and can use it in ads, YouTube, or client work. Free-plan clips are for personal or educational use because of the watermark.

How many credits does one video consume?

It varies by resolution and complexity, but a standard 720p generation usually eats 30-50 credits. Higher settings or multiple aspect ratios cost more.

Does Hailuo AI support other languages?

For prompts, English and Chinese produce the most consistent results, though the model recognizes many others. The voice engine covers 17+ languages with authentic regional accents.

How does it compare to Runway, Veo, or Kling?

Veo 3 still wins on cinematic realism, Kling on long-form motion, but Hailuo AI punches above its weight for prompt adherence and granular camera control—especially considering the generous free tier.

Verdict

If you need short, stylized clips fast, Hailuo AI is an accessible powerhouse. The free plan is perfect for testing ideas; the paid tiers unlock watermark-free exports and dramatically shorter wait times. Throw in built-in TTS and voice cloning, and the platform becomes a one-stop shop for TikTok ads, prototype trailers, or classroom storytelling projects.

It isn’t flawless—queues can stretch into hours and six seconds feels cramped—but the creative velocity it offers is thrilling. Give the free tier a spin, and you might end up storyboarding your next project before the coffee cools.