/* /advertise/audiences/* — same design system as /advertise:
   ink #0D0B2B on #FAFAFC, accent #6C5CFB, the three brand rules,
   Poppins 500 headings, JetBrains Mono for figures and captions. */
*, *::before, *::after { box-sizing: border-box; }
.navbar-logo-left-2 { background: #fff !important; }

.aud {
  --ink: #0D0B2B;
  --page: #FAFAFC;
  --accent: #6C5CFB;
  --red: #FA3535;
  --green: #2ECC58;
  --blue: #2033F0;
  --line: rgba(13,11,43,0.09);
  --hairline: rgba(13,11,43,0.07);
  --muted: rgba(13,11,43,0.58);
  --soft: #F7F7F9;
  --mono: 'JetBrains Mono', ui-monospace, SFMono-Regular, Menlo, monospace;
  background: var(--page);
  min-height: 100vh;
  font-family: Inter, -apple-system, sans-serif;
  color: var(--ink);
  -webkit-font-smoothing: antialiased;
}

/* ── Hero ── */
.aud-hero { max-width: 1200px; margin: 0 auto; padding: 96px 32px 0; }
.aud-breadcrumb { font-size: 14px; color: rgba(13,11,43,0.45); margin: 0 0 26px; }
.aud-breadcrumb a { color: inherit; text-decoration: none; }
.aud-breadcrumb a:hover { color: var(--accent); }
.aud-eyebrow {
  display: inline-flex; align-items: center; gap: 10px;
  font-size: 13px; font-weight: 500; letter-spacing: 0.01em; text-transform: none;
  color: rgba(13,11,43,0.7); background: #fff;
  border: 1px solid var(--line); box-shadow: 0 1px 2px rgba(13,11,43,0.05);
  padding: 7px 16px 7px 12px; border-radius: 999px; margin: 0 0 24px;
}
.aud-eyebrow::before {
  content: ''; width: 7px; height: 7px; border-radius: 999px; flex: none;
  background: var(--green); box-shadow: 0 0 0 3px rgba(46,204,88,0.16);
}
.aud-hero h1 {
  font-size: 44px; font-weight: 500; letter-spacing: -0.03em; line-height: 1.08;
  margin: 0 0 20px; color: var(--ink); font-family: Poppins, Inter, sans-serif;
  max-width: 800px; text-wrap: balance;
}
.aud-hero .lede { font-size: 18px; line-height: 1.6; color: rgba(13,11,43,0.6); margin: 0 0 30px; max-width: 620px; }

.aud-cta-row { display: flex; gap: 12px; flex-wrap: wrap; align-items: center; }
.aud-btn {
  display: inline-block; padding: 13px 24px; background: var(--ink); color: #fff;
  border-radius: 10px; text-decoration: none; font-size: 15px; font-weight: 500;
  box-shadow: 0 1px 2px rgba(13,11,43,0.3); transition: background 0.15s;
}
.aud-btn:hover { background: #1C1946; }
.aud-btn-ghost {
  display: inline-block; padding: 13px 24px; background: #fff; color: var(--ink);
  border: 1px solid var(--line); border-radius: 10px; text-decoration: none;
  font-size: 15px; font-weight: 500; box-shadow: 0 1px 2px rgba(13,11,43,0.05);
  transition: background 0.15s;
}
.aud-btn-ghost:hover { background: var(--soft); }

/* stat strip: one container, hairline dividers, a brand rule per cell */
.aud-statband {
  display: grid; grid-template-columns: repeat(auto-fit, minmax(130px, 1fr));
  gap: 1px; margin: 40px 0 0;
  background: var(--line); border: 1px solid var(--line);
  border-radius: 14px; overflow: hidden; max-width: 720px;
}
.aud-stat { background: var(--page); padding: 20px 18px; border-top: 3px solid var(--accent); }
.aud-stat:nth-child(1) { border-top-color: var(--red); }
.aud-stat:nth-child(2) { border-top-color: var(--green); }
.aud-stat:nth-child(3) { border-top-color: var(--blue); }
.aud-stat .v {
  font-family: var(--mono); font-size: 26px; font-weight: 500; letter-spacing: -0.03em;
  color: var(--ink); margin: 0; font-variant-numeric: tabular-nums;
}
.aud-stat .l { font-size: 12.5px; color: rgba(13,11,43,0.55); margin: 6px 0 0; }

/* ── Sections ── */
.aud-section { max-width: 1200px; margin: 0 auto; padding: 96px 32px 0; }
.aud-label {
  font-size: 12px; font-weight: 700; letter-spacing: 0.11em;
  text-transform: uppercase; color: #5A49E8; margin: 0 0 16px;
}
.aud-section h2 {
  font-size: 40px; font-weight: 500; letter-spacing: -0.03em; line-height: 1.08;
  margin: 0 0 14px; color: var(--ink); font-family: Poppins, Inter, sans-serif;
  text-wrap: balance;
}
.aud-section .sub { font-size: 17.5px; color: var(--muted); margin: 0 0 44px; max-width: 560px; line-height: 1.55; }

.aud-cols { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; }
.aud-card {
  background: #fff; border: 1px solid var(--line); border-radius: 16px; padding: 28px;
  box-shadow: 0 1px 2px rgba(13,11,43,0.04);
}
.aud-card h3 {
  font-family: Poppins, Inter, sans-serif; font-size: 19px; font-weight: 600;
  letter-spacing: -0.02em; margin: 0 0 20px; color: var(--ink);
}

.aud-titles { display: flex; flex-wrap: wrap; gap: 8px; }
.aud-pill {
  font-size: 13.5px; padding: 7px 13px; border-radius: 999px;
  background: var(--soft); color: rgba(13,11,43,0.7);
}

/* label left, value right, bar underneath */
.aud-bar { display: grid; grid-template-columns: 1fr auto; align-items: baseline; column-gap: 12px; margin: 0 0 18px; }
.aud-bar:last-child { margin-bottom: 0; }
.aud-bar-label { grid-row: 1; grid-column: 1; font-size: 15px; color: var(--ink); }
.aud-bar-pct {
  grid-row: 1; grid-column: 2; font-family: var(--mono); font-size: 13px;
  color: rgba(13,11,43,0.5); text-align: right; font-variant-numeric: tabular-nums;
}
.aud-bar-track {
  grid-row: 2; grid-column: 1 / -1; height: 5px; margin-top: 8px;
  background: rgba(13,11,43,0.07); border-radius: 3px; overflow: hidden;
}
.aud-bar-fill { height: 100%; border-radius: 3px; background: var(--accent); }

/* ── Newsletters ── */
.aud-nl-grid { display: grid; grid-template-columns: repeat(auto-fit, minmax(320px, 1fr)); gap: 16px; }
.aud-nl {
  background: #fff; padding: 26px; border: 1px solid var(--line); border-radius: 16px;
  box-shadow: 0 1px 2px rgba(13,11,43,0.04);
  display: flex; gap: 14px; align-items: flex-start;
}
.aud-nl img { width: 42px; height: 42px; border-radius: 11px; object-fit: cover; flex: none; box-shadow: 0 0 0 1px rgba(13,11,43,0.06); }
.aud-nl > div { min-width: 0; }
.aud-nl-name { font-size: 19px; font-weight: 600; letter-spacing: -0.02em; margin: 0 0 8px; color: var(--ink); }
.aud-nl-desc { font-size: 15px; line-height: 1.55; color: var(--muted); margin: 0 0 18px; }
.aud-nl-stats {
  display: flex; gap: 26px; padding-top: 16px; border-top: 1px solid var(--hairline);
  font-family: var(--mono); font-size: 12.5px; color: rgba(13,11,43,0.5);
}

/* ── Formats ── */
.aud-fmt-grid { display: grid; grid-template-columns: repeat(auto-fit, minmax(280px, 1fr)); gap: 16px; }
.aud-fmt {
  background: #fff; padding: 26px; border: 1px solid var(--line); border-radius: 16px;
  box-shadow: 0 1px 2px rgba(13,11,43,0.04);
}
.aud-fmt h3 { font-family: Poppins, Inter, sans-serif; font-size: 18px; font-weight: 600; letter-spacing: -0.02em; margin: 0 0 10px; color: var(--ink); }
.aud-fmt p { font-size: 15px; line-height: 1.55; color: var(--muted); margin: 0; }

/* ── Case study ── */
.aud-case { max-width: 1200px; margin: 0 auto; padding: 96px 32px 0; }
.aud-case-inner {
  background: var(--ink); color: var(--page); border-radius: 20px;
  padding: 44px 44px 40px; position: relative; overflow: hidden;
}
.aud-case-inner::before {
  content: ''; position: absolute; inset: 0; pointer-events: none;
  background:
    radial-gradient(620px 300px at 12% 0%, rgba(250,53,53,0.14), transparent 70%),
    radial-gradient(560px 300px at 52% 100%, rgba(46,204,88,0.12), transparent 70%),
    radial-gradient(680px 340px at 92% 10%, rgba(32,51,240,0.22), transparent 70%);
}
.aud-case-inner > * { position: relative; z-index: 1; }
.aud-case-inner h2 { font-family: Poppins, Inter, sans-serif; font-size: 32px; font-weight: 500; letter-spacing: -0.03em; line-height: 1.1; margin: 0 0 14px; color: #fff; max-width: 720px; }
.aud-case-inner p { font-size: 16.5px; line-height: 1.6; color: rgba(251,251,250,0.66); margin: 0 0 30px; max-width: 640px; }
.aud-case-inner a { display: inline-block; margin: 0 0 26px; color: #A9B0FF; text-decoration: underline; text-underline-offset: 3px; font-size: 15px; font-weight: 500; }
.aud-case-inner a:hover { color: #fff; }
.aud-case-metrics { display: grid; grid-template-columns: repeat(auto-fit, minmax(150px, 1fr)); gap: 1px; background: rgba(251,251,250,0.12); border: 1px solid rgba(251,251,250,0.12); border-radius: 14px; overflow: hidden; }
.aud-case-metric { background: var(--ink); padding: 20px; }
.aud-case-metric .v { font-family: var(--mono); font-size: 24px; font-weight: 500; letter-spacing: -0.035em; margin: 0; color: #fff; }
.aud-case-metric .l { font-size: 12.5px; color: rgba(251,251,250,0.55); margin: 6px 0 0; }

/* ── Other audiences ── */
.aud-other { max-width: 1200px; margin: 0 auto; padding: 96px 32px 0; }
.aud-other-row { display: grid; grid-template-columns: repeat(auto-fit, minmax(240px, 1fr)); gap: 16px; }
.aud-other-row a {
  display: block; background: #fff; border: 1px solid var(--line); border-radius: 16px;
  padding: 22px 24px; text-decoration: none; color: inherit;
  box-shadow: 0 1px 2px rgba(13,11,43,0.04);
  transition: transform .18s ease, box-shadow .18s ease;
}
.aud-other-row a:hover { transform: translateY(-2px); box-shadow: 0 12px 28px -18px rgba(13,11,43,0.28); }
.aud-other-row strong { display: block; font-size: 17px; font-weight: 600; letter-spacing: -0.02em; color: var(--ink); margin: 0 0 6px; }
.aud-other-row span { font-size: 14.5px; line-height: 1.55; color: var(--muted); }

/* ── Bottom CTA: full-bleed dark band ── */
.aud-bottom {
  max-width: none; margin: 96px 0 0; padding: 96px 32px 100px; text-align: center;
  background: var(--ink); color: var(--page); position: relative; overflow: hidden;
}
.aud-bottom::before {
  content: ''; position: absolute; inset: 0; pointer-events: none;
  background:
    radial-gradient(700px 340px at 20% 0%, rgba(108,92,251,0.28), transparent 70%),
    radial-gradient(620px 320px at 80% 100%, rgba(32,51,240,0.24), transparent 70%);
}
.aud-bottom > * { position: relative; z-index: 1; }
.aud-bottom h2 {
  font-size: 40px; font-weight: 500; letter-spacing: -0.03em; line-height: 1.08;
  margin: 0 auto 16px; color: #fff; font-family: Poppins, Inter, sans-serif;
  max-width: 700px; text-wrap: balance;
}
.aud-bottom p { font-size: 17.5px; color: rgba(251,251,250,0.66); margin: 0 auto 30px; line-height: 1.55; max-width: 540px; }
.aud-bottom .aud-btn { background: var(--page); color: var(--ink); box-shadow: none; }
.aud-bottom .aud-btn:hover { background: #fff; }
.aud-bottom .aud-btn-ghost { background: rgba(255,255,255,0.07); color: rgba(255,255,255,0.86); border-color: rgba(255,255,255,0.16); box-shadow: none; }
.aud-bottom .aud-btn-ghost:hover { background: rgba(255,255,255,0.12); border-color: rgba(255,255,255,0.42); }
.aud-bottom .aud-cta-row { justify-content: center; }

/* ── Reveal ── */
.aud-reveal { opacity: 0; transform: translateY(12px); transition: opacity .5s ease, transform .5s ease; }
.aud-reveal.visible { opacity: 1; transform: none; }
@media (prefers-reduced-motion: reduce) { .aud-reveal { opacity: 1; transform: none; transition: none; } }

/* ── Footer (matches main site) ── */
.footer-link { color: #444; text-decoration: none; font-family: Inter, sans-serif; font-size: 14px; font-weight: 500; display: block; margin: 0 0 12px 0; transition: color 0.2s ease; }
.footer-link:hover { color: #000; }
.footer-logo { display: inline-flex; align-items: center; gap: 10px; text-decoration: none; transition: opacity 0.2s ease; }
.footer-logo:hover { opacity: 0.7; }
.footer-heading { font-family: Inter, sans-serif; font-size: 13px; font-weight: 600; color: #999; text-transform: uppercase; letter-spacing: 0.5px; margin: 0 0 16px 0; }
.footer-container { max-width: 900px; margin: 0 auto; }
.footer-grid { display: grid; grid-template-columns: 1.25fr 1fr 1fr 1fr 1fr; gap: 40px; margin-bottom: 50px; }

/* ── Mobile ── */
@media (max-width: 980px) {
  .aud-hero { padding: 80px 20px 0; }
  .aud-hero h1 { font-size: 34px; }
  .aud-section, .aud-case, .aud-other { padding: 72px 20px 0; }
  .aud-section h2, .aud-bottom h2 { font-size: 30px; }
  .aud-cols { grid-template-columns: 1fr; }
  .aud-nl-grid { grid-template-columns: 1fr; }
  .aud-fmt-grid { grid-template-columns: 1fr; }
  .aud-case-inner { padding: 30px 24px 28px; }
}
@media (max-width: 768px) {
  .footer-grid { grid-template-columns: 1fr 1fr; gap: 30px 20px; }
  .footer-col:first-child { grid-column: 1 / -1; margin-bottom: 10px; }
}