---
title: "Advertise to Data & AI Teams | Dupple"
url: "https://dupple.com/advertise/audiences/data-and-ai"
description: "Reach AI engineers, product leaders and researchers through AIpresso and Techpresso. Native placements in newsletters they opted into."
published: "2026-07-28"
updated: "2026-10-14"
llms_txt: "https://dupple.com/llms.txt"
---
Audience · Data

&

AI

# Reach AI engineers, product leaders and researchers

AIpresso is our daily briefing on AI news, models and tools. AI engineers, founders, product leaders and researchers read it.

28K+

AIpresso subscribers

31%

Average open rate

790K+

Techpresso subscribers

Who they are

## From AI engineers to researchers

The readers the media kit lists for AIpresso.

AI engineers

Founders

Product leaders

Researchers

Where they read

## Follow AI builders to your placement

Read each lane from left to right: who reads, the newsletter, what you can run.

Who reads

Where they read

What you can run

Who reads

AI engineers

Founders

Product leaders

Researchers

### [AIpresso](https://dupple.com/advertise/aipresso)

28K+ subscribers · 31% open rate

Our daily briefing on AI news, models and tools.

What you can run

- Primary Ads, top of the email
- Dedicated Send, 100% your brand
- Weekly packages of both

Who reads

Tech

&

engineering

Executives

Founders

Managers

### [Techpresso](https://dupple.com/advertise/techpresso)

790K+ subscribers · 37% open rate

Our flagship tech and AI newsletter.

What you can run

- Primary Ad, top of the email
- Spotlight Ad, mid-newsletter
- Dedicated Send, 100% your brand
- Quick Link, short native text links

Who reads

Software engineers

DevOps

Tech founders

CTOs

&

leads

### [Devshot](https://dupple.com/advertise/devshot)

30K+ subscribers · 32% open rate

A fit for the engineers who run AI systems in production.

What you can run

- Primary Ads, top of the email
- Dedicated Send, 100% your brand
- Weekly packages of both

Maximum 3 sponsors per issue. Each sponsor keeps a guaranteed share of voice.

How a campaign runs

## From kickoff to final report

Every campaign comes with a dedicated team, from kickoff to final report. It is not a self-serve ad platform.

1

### Kickoff call

We align on your goals, the AI builders you want to reach and what success looks like.

2

### We pick the fit

We recommend the placement and the newsletter that fit your target.

3

### Copy review

Our team refines your copy so it reads native to the issue.

4

### Live on your date

Your ad runs on the date you choose, after you approve the copy.

5

### Full report

Opens, clicks, CTR, benchmarks and the corporate domains that engaged.

Primary Ads and Dedicated Sends book out weeks to months ahead, so send your preferred dates and we reply within 24 hours.

Formats that fit

## Four ways to reach AI builders

Pick one or combine them. At kickoff we recommend the mix that fits your target.

### Primary Ad

The first sponsored placement, at the top of the email.

See the format →

### Spotlight Ad

The second sponsored placement, in the middle of the newsletter.

See the format →

### Native advertorial

A sponsored piece written by our editorial team and disclosed as sponsored.

See the format →

### Lead magnet

A custom interactive tool built by Dupple, such as a calculator, quiz or analyzer.

See the format →

## Reach AI builders

Tell us what you're launching and we'll recommend the right format and timing. Our team reviews your copy before it ships.

Reach this audience →

Software developers

Software engineers, DevOps and CTOs, through Devshot and Techpresso.

Founders

&

executives

Founders and executives, mostly through Techpresso.

Marketers

Growth marketers, CMOs and agency owners, through MarketingShot.

Investors

&

fintech

Finance pros, investors and fintech builders, through Finpresso.

Security leaders

CISOs, security engineers and SOC analysts, through Cyberpresso.